Book Marketing for Authors book helps book authors, marketers, and book coaches to learn book promotion processes, get media plans/templates, and see real examples and typical results.
Table of Contents:
Book Marketing – Key Book Author Marketing Options and How to Plan & Manage Them.
Media Channels – Key Media Channels for Book Promotion, Owning Them (most free), and Ways to Manage them.
Media Posts – How to Use your Book Content to quickly Create Effective Media Posts using Templates (samples provided).
Marketing Tribes – How to get People to Help you Like, Share, and Publish Media about your Book.
Marketing Campaigns – 50+ Marketing Activities (campaigns), How they Work, and Guides & Samples to help you do them.
Marketing Measurements– How and What to Measure, Key Tools (most free), and How to Improve your Book Promotion Activities.
Number of Pages: 184
Size: 7.5″ x 9.0″
Lawrence Harte is a tech media expert, book & magazine publisher, and author of 118+ books as of 2019. He has sold 310,000+ books worldwide and has setup and tested 100+ ways to promote and sell books ranging from traditional book distribution to customized branded book. He has run specialty retail bookstores at 90+ trade shows and conferences worldwide. As a magazine publisher and conference organizer, he has promoted books to email and mailing lists. He has developed creative ways to earn revenue from books including selling reference resource links inside the books, creating company and event branded versions, licensed eBook versions, and others.
Drew Becker is a multi-book author, book coach, branding, and book marketing expert. He is the founder and president of Realization Press, a book author consulting, publishing, media production, and marketing services company. Drew is the cofounder and runs the Carolina Book & Writer Conference (formerly the Triangle Book & Writer Conference). He speaks at many writing, publishing, and marketing events including Wake Tech Community College, The Holly Springs Writers Group, Enfield Book and Writers Exchange, Triangle Book & Writer Conference and more. Drew has authored several non-fiction books (many on book authoring and promotion) and several fiction books.