Book Pre-Launch Marketing Press Kit
Book Press Kit is a group of documents (press releases) and media items (cover and photos) that can be used by the media in their publications.
Media professionals (such as magazine writers) have short deadlines and are constantly looking for information to publish. If your media press kit has descriptions, images, and reviews, it may be picked up (published) by magazines or other media publishers.
Create a web site or web page that contains book media information which includes cover image, descriptions, links, reviews, press releases, and a list of URLs where your book is available. Make an index page which contains links to the media items such as images in different size and resolution formats.
Press Releases – list press releases about your book in text and pdf format along with images. If you have published your press release on newswires, include the newswire links to your press releases.
Descriptions & Author Bios – create multiple length versions of your book descriptions; 25, 50, 100, 250, and 500 words.
Book Images – book cover (front, back), author photo, images used in book, event photos, and other photos related to the book.
Book Reviews – include book reviews and recommendation samples and their sources.
Book URLs – include a list of links to where your book is available for purchase such as Amazon, Foyles, etc.