Book Pre-Launch Marketing Book Topic Questions and Answers
While doing your book research and reader interviews, create and continually add to a list of questions your readers are searching for to use in your promotional media. You can use these questions and answers in your book blog, discussion groups, and other media channels,
Question List – gradually build text file – setup spreadsheet that links to the text file to allow sorting and tracking
Searchable Questions – what are the questions people type into the search box.
Question Types – some questions have buying intent and others are just information requests. These include “How-To” questions, list of solution options (list seekers are buyers), and implementation focused questions are asked by people looking for solutions..
Value Answers – provide some helpful information in the answer. If possible, provide some hard to find value information such as examples or typical results.
Helpful Resources – include a reference additional resources that can help the reader. The resource may not be your book.
Places to Publish – you can publish book topic questions and answers on your book blog, discussion groups, youtube, question forums, and other places.