Book Pre-Launch

Sep
18

Book Sponsorship Agreement Sample

A book sponsorship agreement defines the terms, requirements, and compensation for including sponsor media in a book or in its promotional media. Sponsorship Options – the sponsor may get their content in the book (content sponsor), references, logos, and links in book media posts (media sponsor), or receive contact information when a person receives a […]

By Lawrence | Book Pre-Launch
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Sep
17

How to Promote Books on Online Discussion Groups?

Promoting books on online discussion groups can be highly effective to find and motivate readers and book buyers but you must follow written and social rules to avoid social backlash or getting removed from the group. Group Rules – there are official posted rules (terms of services) and group social rules. Violating official rules such […]

By Lawrence | Book Pre-Launch
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Sep
16

Easy Way for Authors to Talk About and Pitch a Book

A book business card and sample script can help authors to increase their success and increase interest when first talking with people about their book. A book business card can act as a guide to help a person learn about your book. A script (interactive book commercial) can help you to discover and motivate a […]

By Lawrence | Book Pre-Launch
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Sep
14

What are the Types of Book Launch Sponsorships?

Authors can sell or get value for book sponsorships before releasing their book. It is also possible to sell or provide some sponsorships after the book is released. Sponsorship Fees or Value – you can charge a fixed amount for content insertion, a fee for each value provided such as sponsored media posts or books […]

By Lawrence | Book Pre-Launch
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Sep
11

Book Pre-Launch Marketing Dominant Buying Motivators – DBMs

Dominant buying motivators (DBMs) are the top reasons that most of your qualified readers will want or benefit from your book. You can use your DBMs in your media and in conversations to rapidly build interest with qualified readers.  Top 3 Buying Reasons – The top buying motivators for your most qualified readers. If they […]

By Lawrence | Book Pre-Launch
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Sep
08

Book Pre-Launch Marketing Guides, Plans, and Templates

This is a list of resources for the Book Pre-Launch Marketing Course & Book. These resources help authors, marketers, and others involved in book promotion to get publicity, credibility, and earn money before publishing their book. Get access to 100+ downloadable and editable guides, sample plans, templates, and other media items along with instructions and […]

By Lawrence | Book Pre-Launch
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Sep
06

Book Pre-Launch Marketing Task Checklist

A Book Pre-Launch Marketing task checklist is a one page sheet that lists key book pre-launch marketing activities. It is a great tool you can use to monitor and motivate progress. Put it in a place you see each day such as your bathroom mirror. Line out each task as they are completed. Write down […]

By Lawrence | Book Pre-Launch
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Sep
04

Key Book Pre-Launch Marketing Campaigns

Book Pre-Launch Marketing campaigns create awareness, influence, and build connections with influencers, experts, and book buyers. Some of the Top Book Launch marketing options include: Book Buyer Interviews-Find and talk to candidate book readers to discover key topics, activities, & media channels for more effective promotion. Book Profile Pages-Setup 10+ book social profile pages (besides […]

By Lawrence | Book Pre-Launch
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Sep
02

Book Pre-Launch Marketing Bestseller Status

To get #1 Best Seller Status on Amazon during launch (it is easier than you think), you need to pick the right book categories, get influencers to mention your book, do pre-sales promotion, offer a book launch bonus, and test and optimize book advertising.  Category Selection – select book categories which have relatively low sales […]

By Lawrence | Book Pre-Launch
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Sep
01

Book Pre-Launch Advertising

Good book advertising sends book promotion information to people who have an interest in your book (targeting). Review ad campaigns from similar books, use their ads and targeting to help setup your ad campaigns.  Sample Ads – search for your book like your audience is likely to search, copy sample ads, use them to create […]

By Lawrence | Blog . Book Pre-Launch
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