Book Pre-Launch Marketing Dominant Buying Motivators – DBMs
Dominant buying motivators (DBMs) are the top reasons that most of your qualified readers will want or benefit from your book. You can use your DBMs in your media and in conversations to rapidly build interest with qualified readers. Top 3 Buying Reasons – The top buying motivators for your most qualified readers. If they […]
Book Pre-Launch Marketing Guides, Plans, and Templates
This is a list of resources for the Book Pre-Launch Marketing Course & Book. These resources help authors, marketers, and others involved in book promotion to get publicity, credibility, and earn money before publishing their book. Get access to 100+ downloadable and editable guides, sample plans, templates, and other media items along with instructions and […]
Book Pre-Launch Marketing Task Checklist
A Book Pre-Launch Marketing task checklist is a one page sheet that lists key book pre-launch marketing activities. It is a great tool you can use to monitor and motivate progress. Put it in a place you see each day such as your bathroom mirror. Line out each task as they are completed. Write down […]
Key Book Pre-Launch Marketing Campaigns
Book Pre-Launch Marketing campaigns create awareness, influence, and build connections with influencers, experts, and book buyers. Some of the Top Book Launch marketing options include: Book Buyer Interviews-Find and talk to candidate book readers to discover key topics, activities, & media channels for more effective promotion. Book Profile Pages-Setup 10+ book social profile pages (besides […]
Book Pre-Launch Marketing Bestseller Status
To get #1 Best Seller Status on Amazon during launch (it is easier than you think), you need to pick the right book categories, get influencers to mention your book, do pre-sales promotion, offer a book launch bonus, and test and optimize book advertising. Category Selection – select book categories which have relatively low sales […]
Book Pre-Launch Advertising
Good book advertising sends book promotion information to people who have an interest in your book (targeting). Review ad campaigns from similar books, use their ads and targeting to help setup your ad campaigns. Sample Ads – search for your book like your audience is likely to search, copy sample ads, use them to create […]
Using Book Pre-Launch Marketing to get a Job or New Clients
Authors can use their book development and marketing activities to get job interviews or new project clients. Developing a book and asking for media materials (photos, papers) is a great way to make contacts with potential employers and clients. Your book activities and materials also help you to stand out from other job applicants and […]
Book Pre-Launch Marketing Acknowledgements and Reviews
Listing people in the book acknowledgement section to get credibility, book reviews, and motivate influencers to promote your book. Book Acknowledgement List – make a list of people who helped you with the creation of the book. They can be anyone including developers, reviewers, contributors, and people that inspired you. They do not have to […]
Book Pre-Launch Marketing Sponsorships
Authors and publishers can get companies and people to pay or provide value for including content and links inside a book and/or in media posts that provides access to related helpful information which can be sponsored by companies. This is similar to product placements in movies such as the agreement to use Reece’s Pieces in […]
Book Pre-Launch Marketing Crowdfunding Promotion
Book crowdfunding campaigns are online financial contribution projects that allow people to donate or order rewards to help fundraising for a book related project. In addition to getting money for a book project, crowdfunding projects can be a great way to develop awareness, sell books, and generate leads. You can do crowdfunding campaigns before, during, […]